Lure I: you’re one of us.


Lure II: if you’re not in, you’re out.

Two spreads that reflect societal conformity, accepting mainstream beliefs and transforming into something unseen and unable to speak out. Seductive whisperings of community is offset by an expression of the extremely aggressive and pervasive nature of peer-pressure and it’s underlying motivations and effects of being forced to become something you’re not.
Back to Top